abdullah demirel - Isenberg School of Management
Transkript
abdullah demirel - Isenberg School of Management
DEMIREL 1 ABDULLAH DEMIREL University of Massachusetts-Amherst, Isenberg School of Management 121 President Drive Amherst, MA 01001 Mobile: (413) 801-7971 | Email: ademirel@umass.edu EDUCATION Ph.D. May 2018 (Expected) University of Massachusetts-Amherst Isenberg School of Management Major: Sport Management Minor: Marketing M.A. June 2014 Marmara University Faculty of Economic and Administrative Sciences Production Management & Marketing B.A. June 2011 Bogazici University Faculty of Economic and Administrative Sciences Management RESEARCH INTERESTS Sport Marketing, Consumer Behavior, Sponsorship, Acculturation and Social Media Consumption MANUSCRIPTS Demirel, A., & Erdogmus, I. E. (2014). Corporate Investment in Sport Sponsorship and its Evaluation. Athens Journal of Sports, 1(3), 173-188 Demirel, A., & Erdogmus, I. E. (2015). The Impacts of Fans’ Sincerity Perceptions and Social Media Usage on Attitude Toward Sponsor. Sport, Business and Management: an International Journal, 5(4), (accepted for publication) DEMIREL REFEREED CONFERENCE PROCEEDINGS AND PRESENTATIONS Demirel, A., & Erdogmus, I. E. (2014), Corporate Investment in Sponsorship and Its Evaluation. Paper presented at 14th Annual International Conference on Sports: Economic, Management, Marketing & Social Aspects, Athens, Greece. (abstract published) Erdogmus, I. E., & Demirel, A. (2014), Fans’ Response to Sport Sponsorship and its Evaluation. Paper presented at European Association for Sport Management, Coventry, UK. (abstract published) Demirel, A. & Fink, J. S. (2015), Employee Related Sponsorship Outcomes. Submitted to North American Society for Sport Management, Ottawa, Canada. Demirel, A. & Fink, J. S. (2015), Acculturation, Consumer Affinity and Identification with American Football. Submitted to North American Society for Sport Management, Ottawa, Canada. 2