Faculty of Business - Alanya Alaaddin Keykubat Üniversitesi
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Faculty of Business - Alanya Alaaddin Keykubat Üniversitesi
Alanya Alaaddin Keykubat University International Relations Office 2015-2016 Academic Year List of courses Code/Credits Course Semester Winter / Spring Contents Contact Details of Lecturer Department See Below Name-Surname: Prof. Dr.Ufuk DURNA E-mail: udurna@hotmail.com Tel:0 242 518 21 21 (1329) Name-Surname: Prof. Dr. Kazım DEVELİOĞLU E-mail: kdevelioglu@akdeniz.edu.tr Tel:0 242 518 21 21 (1227) Alanya Faculty of Business Name-Surname: Prof. Dr. Kemal KANTARCI E-mail: kantarci@akdeniz.edu.tr Tel:0 242 518 21 21 (1231) Name-Surname: Asst. Prof. Dr. Özgür UYSAL E-mail: ouysal@akdeniz.edu.tr Tel:0 242 518 21 21 (1233) Name-Surname: Asst. Prof. Dr. Ali Cüneyt ÇETİN E-mail: cuneytcetin@akdeniz.edu.tr Tel:0 242 518 21 21 (1222) Name-Surname: Adnan BARUT E-mail: adnanbarut@yahoo.com Tel:0 242 518 21 21 (1122) Name-Surname: Olga Öztürk E-mail: olgaozturk07@mail.ru Tel:0 242 518 21 21 Name-Surname: Murat Yetenek E-mail: murat_yetenek@hotmail.com Tel:0 242 518 21 21 Alanya Faculty of Business 5 (ECTS) Management and Organization Winter 5 (ECTS) Quality Management Winter 5 (ECTS) Marketing Winter International Economy Winter See Below 5 (ECTS) Financial Management Winter See Below 5 (ECTS) English Language Winter See Below 5 (ECTS) Russian Language Winter See Below 5 (ECTS) German Language Winter See Below 5 (ECTS) See Below See Below Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Alaaddin Keykubat University International Relations Office Meeting and Convention Tourism Spring See Below 5 (ECTS) Innovation Management Spring See Below 5 (ECTS) Tourism Geography Spring See Below 5 (ECTS) Sustainable Tourism Spring See Below 5 (ECTS) Human Resources Management Spring See Below 5 (ECTS) E-Trade Spring See Below 5 (ECTS) English Language Winter See Below 5 (ECTS) Russian Language Winter See Below 5 (ECTS) German Language Winter See Below 5 (ECTS) Name-Surname: Murat YETKİN E-mail: muratyetkin@akdeniz.edu.tr Tel:0 242 518 14 14 Name-Surname: Prof. Dr.Ufuk DURNA E-mail: udurna@hotmail.com Tel:0 242 518 21 21 (1329) Name-Surname: Prof. Dr. Kemal KANTARCI E-mail: kantarci@akdeniz.edu.tr Tel:0 242 518 21 21 (1231) Name-Surname: Prof. Dr. Kazım DEVELİOĞLU E-mail: kdevelioglu@akdeniz.edu.tr Tel:0 242 518 21 21 (1227) Name-Surname: Prof. Dr. Kazım DEVELİOĞLU E-mail: kdevelioglu@akdeniz.edu.tr Tel:0 242 518 21 21 (1227) Name-Surname: Emriye ULU E-mail: emriyeulu@akdeniz.edu.tr Tel:0 242 518 21 21 (1332) Name-Surname: Adnan BARUT E-mail: adnanbarut@yahoo.com Tel:0 242 518 21 21 (1122) Name-Surname: Olga Öztürk E-mail: olgaozturk07@mail.ru Tel:0 242 518 21 21 Name-Surname: Murat Yetenek E-mail: murat_yetenek@hotmail.com Tel:0 242 518 21 21 Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Faculty of Business Alanya Alaaddin Keykubat University International Relations Office CONTENTS MEETING AND CONVENTION TOURISM Content General introduction to meeting and convention tourism. History and development of meeting and convention tourism Marketshare of meeting and convention tourism among tourism industry in the world Planning, programming and marketing of meeting and convention tourism Managing and financial issues of meeting and convention tourism Human resources management and education in meeting and convention tourism International convention market and facilities of the convention tourism Future trends of meeting and congress tourism E- TRADE Content The internet&tourism industry Internet&e-commerce The internet&e-marketing&Information distribution Internet Fundamentals Connecting to the World E-Commerce Fundamentals E-marketing and information distribution The impact of the internet in the tourism industry A new paradigm for internet research The future of tourism industry and e-commerce&information technology QUALITY MANAGEMENT Content Quality and Total Quality Management, Quality pioneers Main principle of Total Quality Management Quality Costs, Classification of Quality Costs, Kind of Quality Costs Quality Circles Problem Solving Techniques Quality Education Quality System Establishment Standardization and Quality ISO Quality Systems Alanya Alaaddin Keykubat University International Relations Office INNOVATION MANAGEMENT Content Concepts of Innovation, Design, Research and Invention Main Models of Innovation Innovation Strategies Collaboration Strategies Managerial Strategies to Shape Innovative Performance Tools of Innovation Management to Map and Measure Innovative Activities Organizing for Innovation and New Product Development Diagnosis and Effective Solutions of Innovation Challenges HUMAN RESOURCES MANAGEMENT Content Introduction to Human Resource Management The Practice of HRM 1: Definition, Objectives, Theories, Characteristics The Practice of HRM 2: Development of the HRM concept, Reservations about HRM, The context of HRM, The ethical dimension Strategic Human Resources Management Human Capital Management The Role and Organization of the HRM Function The Role of the HR Practitioner The Impact of HRM on Performance International HRM Corporate Social Responsibility TOURISM GEOGRAPHY Content Introduction to Tourism Geography and its importance Specific features of Tourism Geography History of tourism development and the effect of geography to the process. To analyze the main features of continents (Europa, Asia, Africa, America, Australia) in terms of tourism geography. To examine the important countries in each continent and state about their tourism potentials. To consider recent tourism datas, top countries in the world and its relations with the geography. New trends and future expectations. Alanya Alaaddin Keykubat University International Relations Office INTERNATIONAL ECONOMY Content Labor Productivity and Comparative Advantage: The Ricardian Model Specific Factors and Income Distribution Resources and Trade: The Heckscher-Ohlin Model The Standard Trade Model Economies of Scale, Imperfect Competition, and International Trade International Factor Movements The Instruments of Trade Policy FINANCIAL MANAGEMENT Content Introduction To Financial Management Financial Statements and Cash Flow Valuation of Future Cash Flows Valuing Stocks and Bonds Capital Budgeting Risk and Return Long-Term Financing Short Term Financial Management MANAGEMENT and ORGANIZATION Content The Key Factors of Organizational Success Managers’ Roles Management Strategies Management Challenges Organizational Structure Alanya Alaaddin Keykubat University International Relations Office MARKETING Content Concepts, analyses, and activities that comprise marketing management Assesing and Solving Marketing Problems Marketing Strategy Product Management Pricing and Promotion Market Research Competitive Analysis ENGLISH LANGUAGE Content From beginner to advance, all grammatical aspects of related level GERMAN LANGUAGE Content From beginner to advance, all grammatical aspects of related level RUSSIAN LANGUAGE Content From beginner to advance, all grammatical aspects of related level